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Pool Pro

Pool Pro who is the largest supplier of pool supplies to independently owned swimming pool stockists in Australia, contracted Kobe Creations to develop a website that enables their premium stockists and dealers to be managed according to a priority ordering system. The website is a MYOB Exo fully integrated responsive website we know will assist Pool Pro in growing their business.

The Challenge

To promote/ sell Pool Pro products to Australian customers who live in areas not serviceable by local Pool Pro dealers/ stockists. Driven by a postcode lookup, users of the website are either shown a range of stockists or given the ability to see pricing and purchase directly through Pool Pro.

The Solution

Kobe Creations developed a MYOB Exobiz integrated website with Pool Pro’s eCommerce. Built on an industry leading open source content management system platform to allow updates and feature rich add-on extensions. Key attributes of the solution included:

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  • Building a responsive website that adapts to smart phones/ tablets
  • Restricting direct sales to customers online by postcode, whereby wholesale customers/ stockists are listed first through the sales management system
  • Stockists list on the website is controlled from Exobiz and the sales management system that sets sales targets so only stockists selling “x dollar sales per product category” over “y time per product category” will be listed
  • Variable pricing by postcode
  • Customised freight and insurance options
  • Special product rules for dangerous goods, bulky goods, in store online goods
  • Website uses specialised enquiry and lookup forms
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The Result

The result is an Exobiz integrated website that been implemented and executed which highlights how Kobe Creations is able to translate what was a challenge from a digital perspective into the resulting outcomes:

  • Reduction in manual processes, saving time and resources
  • Elimination of data entry
  • Minimisation of human keying errors
  • Speeding up of the sales process leading to more conversions
  • Better delivery of customer service
  • Increase in business margins through automation of the selling process
  • Strong professional branding that promotes Pool Pro products and it stockists

Let's start a project with Kobe Creations!

Contact us to discuss your requirements.