Medway Practices new B2B portal is live!
Kobe Admin
9/12/2025
Client
We’re excited to unveil our latest B2B project for Medway Practice, built to support Healius, one of Australia’s largest pathology networks. This fully customised BigCommerce B2B platform is designed for security, scale, and operational efficiency across thousands of clinicians and collection centres nationwide.
For an organisation handling pathology and diagnostic services, vaccines, pathology consumables and sample pickups across multiple states and brands, Medway needed a solution that could enforce strict product rules, streamline workflows, reduce admin overhead, and deliver a smooth experience for over 5000 collection centers Australia wide.
Key features:
Automated Onboarding - Self-registration with verification against clinician IDs and company codes.
Smart Product Controls - State, business-type, and franchise-group rules ensure users only see what’s relevant.
Order Workflows - Dedicated pathways for consumables vs vaccines, with approvals where required.
Sales Rep Ordering - Representatives can place and manage orders on behalf of their customers.
Referral Pads - Clinicians can generate pre-filled referral documents directly from the portal.
Courier Integration - Real-time bookings, tracking, and address auto-fill via NowGo.
SAP Sync - Orders push directly into Healius’ ERP to eliminate manual processing.
Priority Fulfilment - Pre-order and reservation features for high-importance customers.
Checkout the case study: https://www.kobecreations.com/portfolio/medway-practice
